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Danette’s indulgence play | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in August
Tanya Kostiw

Danone is shaking up the yogurt category with the rollout of its first dairy dessert, Danette, in Canada earlier this week, a product it hopes will address a specific consumer need that its current offering does not.

http://strategyonline.ca/2014/08/21/danettes-indulgence-play/
 

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